Clean Oceans
Click to Zoom | © Chris Jordan
We at Metamorphic Gear love the ocean, we sail on it and we are deeply connected to it. By purchasing one of our products, not only are you helping the earth by saving landfill, but you will also be helping out the ocean and the animals that rely on the ocean. We have decided to allocate 1% of the retail price of each of our products to cleaning up the oceans. We are constantly researching where we can be most effective in having a positive impact. Here is a little about our first venture.
Have you ever heard of the Midway Atoll or Midway Islands in the Hawaiian archipelago? It lies within one of the largest marine protected areas in the world. Amongst many animal species, it is home to the world’s largest Laysan Albatross population, the Short-tailed Albatross (a species listed as vulnerable) and the critically endangered Hawaiian monk seals, which raise their pups on the beaches. It is not home to humans. Yet would you believe that of the 1.5 million Laysan Albatross on the islands, almost every single one of them has plastic inside their digestive systems and approximately one-third of the chicks die from plastic consumption! Did we mention that no humans live on these islands?
There is something very wrong here. It is incredible to think that man can be having such a devastating effect on an environment we don’t inhabit. We aim to have a positive impact on this situation and will continue to research the best way to be truly effective with the money we donate. Many companies donate money to causes without measuring the impact their contributions make but we feel strongly that as global citizens we need to ensure that we don’t waste this opportunity. We will keep you posted as to how and where we donate the 1%.
In the meantime, you’ll look good and feel good about purchasing our products because you will be helping the land, the ocean and the animals that enjoy both.
So we’d love it if you’d tell your friends about us, and the problems at Midway, and hopefully together we can make a difference!